Is Employee Engagement a Managerial Competency?
02
Nov 2022
209
Author: Ada Tai, MBA, CPHR, SHRM-SCP
This morning, I attended a Canada-wide compensation trends webinar. An alarming study revealed to those in attendance that more than 37% of employees would jump jobs if an increase of 10% or more in pay in the next 12 months₁. With the rising inflation and the lingering effects of the epidemic, employers are scratching their heads to develop operationally feasible and budget-creative methods to ensure employee retention and engagement. It is no secret that retaining engaged employees is more affordable than hiring new workers. Therefore, fostering employee engagement has become an urgent employer concern.
Employee Engagement, in its simplest form, means employees are doing the work they are supposed to do, which yields evidence of commitment and meaningful, valuable results. The most common engagement drivers we often hear about include:
1. Meaningful and challenging work.
2. Respectful environment and effective managers.
3. Alignment of individual work with the organization’s objectives and values.
4. Ethical and competent leadership.
5. Fair compensation and recognition.
6. Open and two-way communication.
7. Pursuit of individual professional development goals, etc.
Based on this list, it is obvious that managers constitute one of the most critical factors that can either contribute to or crush employees’ engagement: the interactions between managers and employees and the behaviors that managers exhibit significantly impact the workers. Therefore, there has been a discernible trend toward demanding managers develop more people-management competencies in recent years.
People-management competencies can vary widely. What are the two fundamental yet critical engagement skills that managers need to possess?
1. Getting to know the team members:
Engagement is an individual concept: how employees feel about their attachment to their organization and how much they are willing to go above and beyond to deliver varies from one person to another. To enhance engagement, managers must spend the time and effort to get to know their staff. Getting to know the team can focus on a few areas:
I. Getting to know the individual’s background
Communicating and getting work done in a virtual environment reduced the connection between team members. Coupled with the fact that many people work multiple jobs to combat the rising cost of living, there is little time people have left to spend with each other. Getting to know team members builds the trust and connection that are much needed. When managers show interest in the team members, employees also feel more included in the work environment. They are more comfortable working with people they know. While getting to know the staff, managers should also allow time for the staff to get to know them and develop mutual trust.
II. Getting to know the individual’s strengths and interests
Knowing team members’ strengths and interests gives managers the requisite knowledge of their workers and how to assign/design jobs that will utilize their strengths and match their interests. Research shows that when employees are explicitly encouraged to use their talent to pursue a goal, individual engagement improves from 9% to 15% 2
.
III. Getting to know the individual’s challenges
The pandemic created and amplified challenges. Few can completely put their personal challenges behind them when they enter the office or log on to a computer to start working. A member of our organization who demonstrated superior performance had shown obvious errors and impatience toward clients. I did not want to make baseless assumptions or lose a great member who needed support. Because of our trusting relationship, I was comfortable inviting him to discuss the issues I observed. Without the need to know all details of his personal challenges, I offered support by adjusting his schedule and workload. In two weeks, this team member gradually showed improvement. After a month, he came to me and said that he had dealt with what he needed to handle and was now ready to go back to the full swing of work again.
2.
Obtaining resources and tailoring support to team members:
Each worker needs their manager in different ways. Some need their manager to be a teacher, some need their manager to be a coach, and others need their manager to be a remover of obstacles. Managers can tailor their support after understanding the team members' backgrounds, strengths, interests and challenges. Furthermore, there are times when the support that workers need is beyond the manager’s capacity. In this case, managers need to use tactics to obtain resources from upper management or stand up for their staff. Employees need emotional support and concrete resources to complete their work, especially if it involves multiple parties.
If you are one of the businesses experiencing declining worker engagement or productivity, you are not in this alone. According to Gallup's State of the Global Workplace report, most employees are not engaged. In 2021, only 20% of employees worldwide and 34% of employees in the U.S. were engaged in their work 3
. Since engagement is an individual connection to the work and the organization, managers play a vital role in their employees’ day-to-day experience. Managers who exhibit the needed engagement competencies are more likely to create a cohesive team environment in which employees thrive.
References:
1. Charity Village. (2022). Introducing the Canadian Nonprofit Sector Salary & Benefits Report: Pandemic Edition (2022) Webinar.
2. Brian J. Brim, E. D. (2022, September 22). How a focus on people's strengths increases their work engagement. Gallup.com. Retrieved October 26, 2022, from https://www.gallup.com/workplace/242096/focus-people-strengths-increases-work-engagement.aspx
3. Royal, K. (2022, April 29). Who's Responsible for Employee Engagement? Gallup.com. Retrieved October 25, 2022, from https://www.gallup.com/workplace/265835/supportive-managers-relieve-job-insecurity-increase-engagement.aspx
I see. I hear. I experience. is a column created by and written by Ada Tai, a chartered member of CPHR Alberta. The column is written in a blog format where Ada and invited co-authors will present their own experiences and interpretations of the world of human resources and its impact on business management. This and the subsequent posts are copyrighted materials by the author(s) and only reflect their personal views, not CPHR Alberta’s.
Author bio: With an MBA Degree, a CPHR, and an SHRM-SCP designation, Ada Tai has been working as an HR professional in a variety of industries for 15 years. Through her consulting firm, Ada and the team provide various strategic and pragmatic management consulting services. Ada’s public speaking skills have enabled her to be regularly invited to speak about HR, people management, career search, and networking topics throughout the province. She is also a well-respected Instructor at the University of Alberta and MacEwan University.
Contact information:
- Website: www.badab101.com
- LinkedIn: adatai or BadaB-Consulting-Inc
- Facebook: @badabconsulting
- YouTube: BadaB Consulting Inc.
BadaB Consulting Inc. provides a wide range of human resources solutions, including Strategic HR and Succession Planning, Organizational Design & Development, Merger & Acquisition Support, Recruitment, Skills Development Training, Compensation Design, Performance Management, Workplace Investigation, Policy Development, etc. Another specialty of BadaB’s services is personal job search and career coaching. The team has effectively helped over 500 people to find work.
The views and opinions expressed in this blog post belong solely to the original author(s) and do not necessarily represent the views and opinions of CPHR Alberta.
The views and opinions expressed in this blog post belong solely to the original author(s) and do not necessarily represent the views and opinions of CPHR Alberta.
In 2025, CPHR Alberta became a partner to the Collaborative Funders Table and the Calgary Youth Employment Initiative to address under-employment for opportunity youth. Over seven months, more than 60 partners came together to research, design, and test what would become OY Works . That story of co-creation is what makes this toolkit different. Employers shared what they need to know and what tools would make a difference. CPHR Alberta members contributed HR expertise through representation on the steering committee, and participation in surveys, interviews, and protype testing throughout 2025. Attracting, engaging, and retaining young talent isn’t just a workforce strategy — it’s an investment in our collective future. When we empower youth with meaningful opportunities, modern skills, and a sense of belonging, we build workplaces that are more innovative today and more resilient tomorrow. The organizations that thrive will be the ones that recognize youth not as the workforce of the future, but as essential contributors shaping the world right now. A dedicated toolkit to hire opportunity youth gives HR professionals and employers the practical resources, insights, and frameworks they need to connect with young people authentically — turning intention into action and helping break down barriers and supporting organizations to build strong, sustainable talent pipelines. Co‑designed with HR professionals and industry leaders, the toolkit reflects real challenges and real solutions, ensuring it is both practical and deeply aligned with the needs of today’s evolving workforce. - Lisa Watson, CPHR Alberta Board Director, OY Works Steering Committee Member Today marks an exciting milestone: the launch of OY Works , an online toolkit designed to make inclusive youth hiring easier for Alberta employers and HR professionals. This free resource was co-created by a diverse group of stakeholders—employers, HR experts, and non-profit agencies—who share a common goal: opening doors for young people who are ready to work but face barriers. Why OY Works? Too many youth are eager to contribute, learn, and grow, yet struggle to access meaningful employment. OY Works is here to change that. Built with practicality and purpose in mind, the toolkit offers actionable strategies to help businesses recruit, onboard, and retain Opportunity Youth—young people aged 18–29 who are not currently in school, training, or work. What’s Inside the Toolkit? It makes business sense: Read the Business Case for hiring Opportunity Youth and be empowered to influence leaders. Explore the ideas and tools in the Quick Start Hiring Guide . Learn how to onboard effectively and build retention from day one in the Optimal Onboarding & Mentoring Guide and the Retain & Grow Guide . Discover how non-profit agencies are preparing OY for the workplace. They often support employers and employees through all stages of employment. This isn’t just about doing good—it’s about making smart business decisions. Inclusive hiring strengthens workplace culture, reduces turnover, and taps into a motivated talent pool ready to make a difference. We invite you to explore OY Works and join the movement to create opportunities for youth who deserve a chance to shine. Explore the OY Works toolkit: https://bit.ly/3L6SQuF When young people get a chance to contribute, it’s a win for youth, employers and the community. Join us in spreading the word by sharing the toolkit with your networks.
Author: Robin O’Grady Wellbeing can feel impossible when life is already overflowing. The thought of adding “one more thing” to your plate? That’s enough to send anyone over the edge. However, in the end, taking care of your own health is not a “nice to have”, it is essential, in more ways than one. As an HR Professional you are often the go-to for tough conversations and as a support system. Protecting your own energy isn’t only about your personal wellbeing, it is what allows you to show up fully for your people, when it matters most. To get it out of the way, here are the things this is NOT about: Going to the gym Hopping on a trend (wellness/fitness/nutrition) Adding more things to your calendar What it will be about is… Refuel, Recharge, Repeat . Leading yourself with intention and energy. Perspective Shift Keep it simple. Thriving over surviving. When in the tornado of your day-to-day adding things to you r calendar can feel overwhelming and unattainable. The first step is to take stock of your capacity, really step back and assess what you might have available timewise. Then, assess how full your fuel tank is, how are your energy levels at different times of the day? Only then can the strategy be built on how to implement what is right for you. To begin, choose only one thing, many struggle because they try to do too much at once. Tips If choosing nutrition as a needed change, consider adding or removing only one thing as a beginning VS changing your entire diet or diving into a trend-based program that you know isn’t sustainable. Movement comes in a large variety of ways. Think about things you actually enjoy doing and find ways to add them instead of forcing yourself to do things you don’t enjoy just for the sake of adding more movement. Fulfillment is an important part of taking care of your holistic health, prioritize time for things you love – hobbies/family/travel etc. Energy Management The oxygen mask principle is a familiar one. When flying on an airplane, the flight attendant tells us that in the case of emergency, you must put on your own oxygen mask before helping others. This is where the protection and management of your energy begins. Awareness of what energizes you VS what drains you and an intentional placement of those things through your day as one step. Another, in protecting your calendar and being diligent about the spaces you had set aside for your energy management (eg. specific closed door office hours or break times). Tips Take your breaks away from your desk, even away from the building when possible. Implement grounding practices through your day, for example, before entering the workspace and at the end of your day before going home. Protect your transition time - 15 minutes between meetings to process and reset. Intentional Adaptation Making a decision that something might need to change is really the first step, without that awareness, there is little that can or will be done. As a leader, your responsibility is to yourself, but it is also in role modelling for the team. HR Professionals set the tone for the workplace culture around them. The way you prioritize your own boundaries and wellbeing quietly gives others permission to do the same. When you show up with intention, it ripples through the entire organization. The research and stats are clearer now than ever before, workplace wellbeing as a strategy, is one that increases the bottom line and enhances the overall culture of your workplace. In order to see the high end of those stats, intentional adaptation is key. This is a strategy and a process, one that will make you and your business better, you could be the catalyst for that. Tips Create a community within the workplace to prioritize these habits and strategies with. Make it a fun practice you can all do together and hold each other accountable to, especially when the day takes over and the “tornado” is most fierce. Build out the process and SOP in the same way you would for other business strategy and involve your team in the process, so you know what you are planning is good for the whole. Make sure you are first. Leaders first. Remember the oxygen mask principle, you deserve whole health, and you will thank yourself later for checking in and adjusting when needed. Start with some space to breathe. That space? It comes from letting go of what you think you "should" be doing and tuning into what actually serves you and your team. Wellbeing isn't a one-size-fits-all prescription. It's a personal practice of alignment, which can (and should) be translated into how you all work as a whole. Today is as good as any, tomorrow will come regardless.
As we close out 2025, I’m feeling genuinely proud of what CPHR Alberta has accomplished this year, and grateful for the members, volunteers, partners, and staff who made it possible. Together, we’ve continued to strengthen the value of the CPHR designation, expanded professional development opportunities, and deepened relationships with government, post-secondary institutions, and business leaders. This year also brought some milestones worth celebrating. We’re ending 2025 in a financially stable position, and our membership grew by 7% , which is a nice reminder that the HR community is thriving, and that we are still the kind of people others willingly choose to join. One of the most important pieces of work this year was launching our 2026–2028 Strategic Plan. This roadmap was shaped by member input, market research, and alignment with CPHR Canada’s national priorities. It’s the product of a truly collaborative process led by our Board and operations team, forward-looking, grounded in data, and practical in how it positions us for what’s next. At its core, the plan strengthens the HR profession and supports the people who drive it, reinforcing our commitment to a resilient and inclusive HR community. I encourage you to read it and see where we’re headed. View the Strategic Plan here. Our pursuit of self-regulation remains a priority, and our advocacy efforts this year continued to deepen relationships with government and position HR as a trusted profession. We’re making progress, ensuring HR’s voice is present in key policy conversations and recognized where it matters most. If nothing else, we are getting very good at showing up, staying thoughtful, and keeping the conversation moving forward. To build on this momentum, we’re currently recruiting two Chartered Members and up to one Public Members to join our Board. We’re looking for candidates with prior governance experience and strengths in areas such as strategic business leadership, financial management, legal expertise, or IDEA. It’s also important to us to have meaningful geographic representation from outside Calgary and Edmonton, because Alberta is bigger than two postal codes, and our Board should reflect that. You can learn more about the process and requirements through our blog , and I’d encourage you to apply or share the opportunity with someone who’d be a great fit. Applications close January 9, 2026. Chartered and Retired Members: Apply through your member portal Public Members: Contact Heather McMaster at hmcmaster@cphrab.ca for application details As the holiday season approaches, I hope you find time to rest, recharge, and take a moment to acknowledge what you’ve contributed this year, professionally and personally. Thank you for everything you do to advance the HR profession. I’m confident that, together, we’ll continue building something even stronger in 2026. And if your out-of-office message is already drafted, I respect the efficiency. Geordie MacPherson, CEC, CPHR, SHRM-SCP Chair, Board of Directors, CPHR Alberta
